Starter x Zara Launches Bold Kidswear Collaboration

Iconic sports styling and attitude for a younger generation

Iconix International EMEA is thrilled to announce the launch of an exciting collaboration with its iconic sportswear brand Starter and leading high street retailer Zara, now available as part of the retailer’s kidswear range. The Starter x Zara capsule line brings together sports heritage style and streetwear energy to children’s wardrobes, with premium quality, playful stylish design, and unmistakable attitude.

Pieces in this range are designed to handle all the energy of childhood: play friendly materials, easy wear, and comfort without sacrificing look. Starter, long celebrated for its athletic roots and bold logos couples with Zara’s flair for contemporary, accessible design. The collection nods to classic sportswear identity—perfect for kids who love eye-catching, expressive style.

The Starter x Zara Kids collection is available from AW25 in stores and online at Zara.